Month: July 2014

Announcement – The Bow of Destiny

I have several announcements regarding The Bow of Destiny crowdfunding campaign.

Photo used in The Bow of Destiny book trailer

Photo used in The Bow of Destiny book trailer

1. Some of my backers have requested that I extend the campaign to the full 60 days allowed by Indiegogo. I have requested this from Indiegogo so the campaign is still in effect through 9/5.

2. I will continue working on The Bow of Destiny to send to my editor for a structural edit which could be back well before the end of the campaign. This will be followed by more work on my part and a final edit after the campaign is over.

3. This is the big announcement. Realizing that readers are not familiar with this work and that an excerpt is not enough to encourage backing, I will release serialized blog posts that serve as prolog for The Bow of Destiny. I intend to release about one edition a week during the campaign to introduce readers to my fantasy world. Look for the first release within a few days. Since these will be developed during the campaign these serial posts will be somewhat fluid and have a few changes in them so readers get a chance to see examples of my work and even make suggestions as I go.

A picture included in my trailer.

A picture included in my trailer.

4. If there is enough interest expressed I will schedule at least one party over social media.

5. If there is enough backing in the crowdfunding campaign then I will announce some stretch goals which may include the opportunity to receive the serialized blogs compiled into an ebook as well as being able to shift how I deliver autographs when the time comes using one of the e-autograph services available.

For more information about The Bow of Destiny see the News page or click the link above. Click on the Contact page for more information about connecting with me on social media. Please leave comments below. Also, blog subscribers receive a Smashwords coupon for a FREE copy my short story, The Black Bag in any current format – get your coupon and DOWNLOAD today!

3 Marketing Thoughts

Tweet Offer

 

1. Why is social media marketing important? The simple answer: it’s main street America now. People used to spend time on the street doing business and seeing all the sales ads in windows. Likewise, most people got news from a newspaper – and saw all the ads. Now they view news on the internet and see all the ads there. If you have a product then your wares need to be in a virtual storefront on Social media for virtual window shopping and advertising sales.

2. Exchanging FB pages, Twitter follows, etc. I recently read one blog that indicated requesting someone follow or like you on social media was a major mistake. While I prefer not to request interactions this way perhaps there is another viewpoint. Our social media is like exchanging business cards. We may not actively use that information but we might one day and people we know might find use in that connection too. It’s one of the reasons why business cards are exchanged – you may not need that service or product but you may know someone who does and that’s one favorable point of social media. In that light, I’m not opposed to being approached for connections at all on Facebook, etc. though I still reserve the right not to follow or like.

3 Experiment – I’ve read some people say offer a book for free to boost sales and other indicate that this is a changing tactic that no longer works. I’ve been trying a sale this week The Black Bag which will end on Sunday – it’s generated interest but not much else. The latest information released indicates that the freebie marketing effectiveness is dwindling. To me what gets people’s attention is not the saturation of freebie books that may or may not be good but word of mouth and quality. For this reason I see reviews as an important factor in sales since people trust that more than anything. Is that movie good? What did the reviewer say? Here’s some marketing tips by C. Lee McKenzie.

Your thoughts and opinions are welcome, please leave them below. Speaking of FREE, The Black Bag is available at not cost for email followers of this website. Please see my Contact page to follow me on various social media channels or click the buttons on this page. Also take a look at my Indiegogo campaign for my novel, The Bow of Destiny.

One of Those Days Pt. 2

Just a quick post to follow-up on my post earlier in the week.

Ever stare at your own work?

Ever stare at your own work?

I intended spending a lot of time on writing endeavors yesterday afternoon. That quickly changes with a minor family emergency involving a car accident. Thankfully everyone appears to be fine and that’s something to smile about.

However, all my plans went out the window quickly since my presence was needed for several hours. Once the proverbial smoke cleared I had much less time to work than anticipated. But hey, I’m glad I could be of help even if it interrupted my plans and the day turned into “one of those days”. Instead of phoning it in, sat down and edited a short story and it’s now close to being ready for submission to some magazine markets.

So that’s all I have for the moment. What are the disruptions – large and small – that you encounter while writing? Do you let them stop you in your tracks or do you push on anyway? Leave comments below.