This series has about run its course. In part one, we learned the elements of a media kit. Part two dealt with the news release. Part three covered one-sheets and author bios. We’ll finish the kit today with part four, author and book information.

Author Information

So, we’ve already included a biography (actually, four biographies, plus a fun-fact sheet). What could possibly be left?

The Contact Sheet

You need a contact sheet. Here you should list your mailing address, phone number, email address, website and blog addresses, and all relevant social media links. Please be sure to use your name as often as possible in your links; remember, you are your brand. If you create, say, a Twitter account that’s the name of your book or one of your characters, you’ll need to do that for every new release. It might sound like a good idea for marketing, but…

Happy Memorial Day, SEers! Today’s post will be brief, as you’re likely unwinding with family and friends, at least those of you in the States. For our friends elsewhere, I hope your day is equally enjoyable.

Although this holiday inspires thoughts of plump hot dogs and juicy hamburgers on the grill, let’s not forget it was originally envisioned as a time to reflect on those who gave their lives in the service of our country.

“In memory of many, in honor of all.”
What a powerful message in so few words!

Originally called Decoration Day, the holiday was first observed on May 30, 1868 when flowers were placed on the graves of Union and Confederate soldiers in Arlington National Cemetery. Our nation was struggling to heal after the Civil War, and by “decorating” the graves of the fallen with flowers, it was a way to honor those who had perished…